timbo, I have the unalloyed pleasure of working for one of the sponsors. We already have a huge stuffed cuddly mascot in the foyer, and are currently running an internal suggestion scheme about things to do to "celebrate". Three weeks of dress-down wearing your nation's colours, Brazilian food in the canteen, and national-themed cake baking are just a few of the suggestions so far... and then there's showing the 5pm matches on site too, of course.

You're welcome to my job for the duration, if you'd like?