I am afraid I agree with the other comments. On a personal level for the owner, it's sad to hear that he says he's struggling but he needs to walk around Forest Hill to see what he's competing with and see the brilliant offerings and atmosphere created by the likes of Canvas & Cream; St.Davids and From the Forest. Perhaps he's catering to a different market but if he's charging £2 for a coffee then not all that different. It's a shame as it's a perfect location on the way to the station.